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This month's feature: Japan

Sapporo 21 Century Brew

Sapporo Breweries: Sapporo 21 Century Brew [translation]. A special draft beer brewed to celebrate the year 2001. Another quality beer with rich flavour brewed by a special process. The hops used have been produced without the use of agricultural chemicals. High quality can with the number 21 embossed on the can. 350 ml can Y218, 500 ml can Y286. The 350 ml cans are also available in a six-pack and a ten-pack. Also a 20 litre keg for the food service industry. Sales target 355,000 cases (calculated as large bottles).

Snow Brand Liebender

Snow Brand Milk Prod: Snow Brand Liebender Vanilla and Chocolate. This ice cream has a high quality image. Now launching a new personal size in the new dual pack containing one cup of vanilla flavor and one cup of chocolate flavor ice cream. There is also a second variety containing one cup of vanilla and one cup of cookie vanilla ice cream. 2 x 90 ml paper cups Y150, 18 per case.

Suntory BOSS

Suntory: Suntory BOSS Limited. Ready-to-drink canned coffee. Made with a high content of quality coffee beans from carefully selected plantations from around the world, this premium coffee is a deep-roast blend, in which the low temperature extraction process produces a rich clean aftertaste. The can design is a simple one, giving the impression of quality - a gold logo on the traditional BOSS blue background. 170 g can, Y124. National launch. The market for premium ready-to-drink canned coffee has expanded by 30% while the overall market for ready-to-drink canned coffee is regarded as being fairly static.

a walking beer mug

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